Mida Asset PLC

The company's full name is MIDA Assets Public Company Limited, founded on September 12, 1991, and listed on the Stock Exchange of Thailand on July 17, 2003. Head office in Bangkok, on Charansanitwong Road, market capitalisation around ฿1.2 billion. For a buyer, being publicly listed means verifiability: financial statements, shareholder structure and asset composition are disclosed on the exchange rather than resting on the sales department's word. The company runs its Pattaya projects under The Panora by MIDA Development brand.

Mida is not a pure developer but a diversified group. According to the exchange's classification, its main sector isn't construction at all: the company deals in equipment and vehicle instalment sales, hotel and restaurant business, golf course and advertising space rental, asset management and security services. Real estate is one line of business, not the sole source of income. The group's hospitality arm holds nine hotels in six Thai cities — Bangkok, Nakhon Pathom, Rayong, Kanchanaburi, Hua Hin and Phuket — under the brands Mida Grande, Mida Hotel & Resort, Ace of, Aksorn and Xen. This is rare for Pattaya: a developer that manages guest service day to day rather than just selling square metres — the hotel logic shows in the common areas and in how well the rental scenarios are thought through.

Both projects share the same name, but they are fundamentally different properties and shouldn't be confused. The Panora Pattaya is a high-rise in the city, on Pratumnak hill, already built and occupied. The Panora Estuaria is a low-rise resort complex on the first line in Na Jomtien, a 30-minute drive south, still under construction. The difference in price per square metre between them is smaller than one might expect, but the lifestyle scenarios differ: Pratumnak is an urban environment with the beach five minutes away, Na Jomtien offers quiet, mangrove gardens and a marina.

A 38-storey tower with 327 units on a 4,860 sq.m plot, built from 2019 to 2022, 250 metres from Yin Yom beach. The building is positioned parallel to the coastline, so most units enjoy a view of the Gulf of Siam, not just the corner ones. No more than 12 apartments per floor — for a building this tall, that's noticeably fewer than usual, meaning fewer neighbours sharing the lift and corridor. Units are handed over furnished and equipped with appliances, and the building has already been commissioned, so there's nothing to wait for: you can come, view the finished home and move in right after the deal.

The Panora Estuaria has 264 units in a low-rise complex of 8 storeys, on a 15,400 sq.m plot, first beachline in the Ban Amphur area of Na Jomtien. Construction has been underway since Q1 2024, is 95% complete, with keys due in Q4 2026. The location is unusual for Pattaya: a sandy beach, mangrove gardens and a yacht marina nearby, and the area itself is considered one of the quietest and cleanest on the coast. At the same time, the project is in its almost final stage — the risk of prolonged construction is minimal here, while the price is still off-plan since the building hasn't formally been handed over yet.

In The Panora Estuaria, in our catalogue: • studio, 32.5 sq.m, pool view — ฿3,999,000, that's ฿123,046 per sq.m, the cheapest square metre from this developer • 1 bedroom, 47 sq.m — ฿7,471,200 (฿158,962 per sq.m) • 2 bedrooms, 101 sq.m with three bathrooms — ฿19,532,700 (฿193,393 per sq.m) • 3 bedrooms, 165 sq.m with sea view — ฿27,577,200 (฿167,135 per sq.m) • two-level penthouse, 283 sq.m, 4 bedrooms and 5 bathrooms — ฿79,382,000 In the completed The Panora Pattaya: 1 bedroom, 38 sq.m — ฿5,446,000 (฿143,316 per sq.m) and 2 bedrooms, 70 sq.m, on the 23rd floor — ฿13,999,000 (฿199,986 per sq.m). Prices are quoted from the developer's price lists dated August 2 and August 6, 2026; some units fall under the Thai quota, some under the foreign quota — we confirm the exact status upon booking.

In The Panora Estuaria, the foreign quota is structured as follows: 20% upon signing the contract, then 40% in six monthly instalments, and the remaining 40% upon handover of the unit. The booking fee depends on the type: ฿50,000 for a one-bedroom, ฿100,000 for a two-bedroom, and ฿200,000 for a three-bedroom. The Thai quota and leasehold terms are softer at the start: 15% upon signing, 15% in the same six instalments, and 70% upon handover. The instalment period is short — the building is nearly finished, so the schedule is compressed to six months rather than stretched over years as with projects still at the foundation stage. In the completed The Panora Pattaya there's no instalment plan from the developer: payment there follows the ready-property scheme.

The group's development arm has been operating since 2009 and has expanded well beyond the coast: the company's projects can be found in Bangkok, Nakhon Pathom, Phuket and Pattaya. These cities coincide with the group's hotel geography — its hotels stand in the same locations. In Pattaya itself, its presence is selective: two buildings in two different areas, Pratumnak and Na Jomtien. The company doesn't build across the city in bulk, but chooses plots with distinctive views — a hill above the sea and a first line by the mangrove gardens.

Mida's main advantage for a buyer is timing. Estuaria is due for handover at the end of 2026 at 95% completion, whereas other developments in our catalogue run until 2027–2031. Funds here are locked up not for five years but for a few months, and the instalment plan is correspondingly short. When choosing for income, you need to consider the specific unit: floor, view, area, quota and entry price. This developer has a wide price-per-metre range — from ฿123,000 in the Estuaria studio to ฿280,000 in the penthouse, and the difference isn't always explained by the view alone. Let's compare options in both buildings and show you where the balance is best.

Who is Mida Asset PLC? A Thai public company, MIDA Assets Public Company Limited, founded in 1991, listed on the Stock Exchange of Thailand under the ticker MIDA; besides real estate, the group also has hotels, equipment leasing and other business lines. What Mida projects are there in Pattaya? Two: The Panora Pattaya in Pratumnak, completed in 2022, and The Panora Estuaria, currently under construction on the first line in Na Jomtien. How much do Mida apartments cost? From ฿3,999,000 for a 32.5 sq.m studio in Estuaria; in the completed Panora Pattaya, a one-bedroom costs ฿5,446,000, and a 70 sq.m two-bedroom costs ฿13,999,000. When is The Panora Estuaria due for completion? In Q4 2026; the building is 95% built. Is there a developer instalment plan? Yes, in Estuaria: after the first 40% down payment in the foreign quota, the amount is split into six monthly instalments, with the balance paid upon receiving the keys. Can I view a completed building by this developer? Yes, and it's the best way to check the quality: The Panora Pattaya is completed and occupied, and we can arrange a viewing of the units and common areas.

We'll help you find the right unit for your needs: a furnished, ready-to-move-in unit in the completed The Panora Pattaya if you need to move in right away, or a beachfront unit in The Panora Estuaria if you want the sea outside your window with keys already in 2026. We'll compare layouts, floors, views and both quotas, and calculate the payment schedule. Your price is the same as at the developer's sales office — we charge nothing for selection and support. We'll show you both buildings in person, including completed units in Pratumnak. The deal can be arranged remotely. Message us on WhatsApp or Telegram — we'll send you the current price lists for both quotas and the list of available units.